SPOON vol 8 was the first issue under new creative direction. SPOON Men magazine was created at this time, under the new direction.

The official launch event was in Moscow, Russia 26th April 2001. SPOON exhibited photography at James boutique from both SPOON vol 8 and SPOON Men vol 1. HARPER’S BAZAAR magazine and SPOON’s fashion Director at the time Hellin Kay, made it happen! MTV (Russia) was there filming the event… check out the video.

PHOTOGRAPHERS: Bruno Ripoche, Robert Nettarp, Iris Brosh, Bruno Clement, Hellin Kay, Jason Hetherington, Antonia Spinoza, David Ferrua, Julie Meinich Jacobson, Brigitte Niedermair, Kutlu, Kelly Ryerson, Peter Robathan

ARTISTS: Cecilia Ahren, Rachel Haas, Julian Monge, Valerie Nahmias, Laurence Fornier, Vincent Rustuel, Matteo Tranchellini, Aleksandra Popovic, Laurent Le Moing

STYLISTS: Keiko Seya, Maria Virgin, Hellin Kay, Sascha Lilic, Rufus Kellman, Masaki Kishi, Phillippe Blazy, Toshio Takeda, Rushka Bergman, Seta Niland